The Evolution of Video Game Advertising
The commercials and ads in the 90s are a fever dream of rock music, trendy outfits, and cool teenagers ignoring competing products.
Jack Brooks
Top 5 Most Controversial Video Game Ad Campaigns
In response, the game's marketing team launched the “Sin 2 Win Sweepstakes” where contestants were encouraged to send in pictures doing sinful, lustful activities. The winner received a night with “two hot girls, a limo service, paparazzi, and a chest full of booty.”
Avoiding Mobile Ad Creative Fatigue
It is easy to recognize ad fatigue when someone is personally experiencing it. It can be more difficult to gauge whether your audience is slowly turning away from your own ad creatives.